Personal branding for dummies /
Chritton, Susan.
Personal branding for dummies / by Susan Chritton. - Hoboken, N.J. : Wiley, 2012. - xx, 340 p. : ill. ; 24 cm. - For dummies .
Includes index.
Introduction -- Why is personal branding important? -- Knowing your brand -- Communicating your brand with the world -- Controlling your brand ecosystem -- The part of tens.
Learn how to create and maintain your personal brand. With the help of this guide, you'll establish a professional presence and personal brand identity to keep yourself distinguished in the business world.
9781118117927 (pbk) 1118117921 (pbk)
2012937951
GBB226335 bnb
016049384 Uk
Branding (Marketing).
Public relations.
HF5415.1255 / .C484 2012
650.1
Personal branding for dummies / by Susan Chritton. - Hoboken, N.J. : Wiley, 2012. - xx, 340 p. : ill. ; 24 cm. - For dummies .
Includes index.
Introduction -- Why is personal branding important? -- Knowing your brand -- Communicating your brand with the world -- Controlling your brand ecosystem -- The part of tens.
Learn how to create and maintain your personal brand. With the help of this guide, you'll establish a professional presence and personal brand identity to keep yourself distinguished in the business world.
9781118117927 (pbk) 1118117921 (pbk)
2012937951
GBB226335 bnb
016049384 Uk
Branding (Marketing).
Public relations.
HF5415.1255 / .C484 2012
650.1