TY - BOOK AU - Yate,Martin John TI - Knock 'em dead cover letters: cover letters and strategies to get the job you want SN - 9781440579066 (pb : alk. paper) AV - HF5383 .Y378 2014 U1 - 650.14/2 23 PY - 2014/// KW - Cover letters KW - Job hunting KW - Resumés (Employment) KW - Cover letter tips N1 - Earlier editions published as: Cover letters that knock 'em dead; Includes bibliographical references (pages 303-312) and index; 1; Cover letters : the secret weapon of your job search --; 2; Six high-mileage cover letters : nonspecific jobs, online job postings, headhunters, the executive briefing, broadcast and networking --; 3; Know the job, know your customer : point of view of employer's priorities --; 4; How to identify and build a desirable professional brand --; 5; Elements of a great cover letter --; 6; How to build a killer cover letter --; 7; How to polish and edit your letters for maximum impact : brevity and punch --; 8; Use cover letters to get four times the interviews --; 9; Sending out cover letters --; 10; Sample letters --; Career consultants and resume writing services N2 - Great strategies for writing killer cover letters! At a time when every job seeker needs an edge, Martin Yate, CPC, shows you how to dramatically increase your chances of landing an interview with a dynamic cover letter. Using his 25+ years of experience, he has built a practical, easy-to-follow approach to creating every type of letter you will use in a job search ER -